Valerie Casey
In my search of designers with strong ethics I came across the founder of an international coalition I heard of before which is the Design Accord. Her name is Valerie Casey.
Valerie Casey is a globally recognized designer and innovator. Casey consults with start-ups, governments, and companies all over the world on challenges ranging from creating new products and services, to transforming organizational processes and behaviors. She had workded with industry leaders like Microsoft, Samsung, Cisco and Johnson & Johnson among others.
Adopters of the Design Accord commit to the idea of creating positive social and environmental impact. They must publicly declare their participation in the accord, initiate a dialogue about environmental responsibility with every client, put programs in place to reduce their carbon footprint annually, and teach employees about the importance of sustainable values in design.
Consultancies that have adopted the Designers Accord must research and suggest more environmentally friendly solutions to their clients and try to convince them of the importance of using them.
The Designers Accord, in addition to specific guidelines for firms and companies, has a five-point code of conduct:
- Do no harm
- communicate and collaborate
- Keep learning, keep teaching
- Instigate meaningful change
- Make theory action
Casey says: “I hope that in next few years, these principles will be so integrated into the way people think about and practice design that it won't be necessary to have the Designers Accord. As a designer, I feel a responsibility to make positive social impact. Designers are a community of activists, not aestheticians.”
Sources:
Dimitris Kanellopoulos
He is a graphic designer from Greece who has created several posters that show his views in different social issues. His opinion is expressed in a very simple, powerful way. The message does come across showing his compromise.
No comments:
Post a Comment