Wednesday, November 10, 2010

My RSA project: Some statistics

 
The artist Chris Jordan composes photos with different objects to create awareness of contemporary issues like waste, deaths from tobacco or plastic surgery.  

Chris Jordan talks about his pictures and some shocking statistics

Business for design: Developing design concepts for my company name

I have been searching for types that have the basic features I want for each one of the logos. After that, I’ve done some modifications and experiments. Here I post the most interesting results so far. 

Thursday, November 4, 2010

Business for design | Task 2: Choose 3 names


The three chosen names are:
  • Arquero/Archer
  • Purple seed
  • Pera melón 
 

Business for design|Task 1: Names proposed for my company

I came up with the following 10 names for my company:
  • Arquero/Archer: it is my second surname in Spanish and English
  • White hole: it is the opposite of a black hole. It doesn’t absorb matter but expels it. My company can be a white hole of ideas.
  • Ico. The name of a legendary native princess of the place I was born.
  • Purple seed. This one, like some of the others names, resembles something natural with a unique characteristic.
  • Pera melón. It is the fruit called pear melon in English. 
  • Coral sky
  • Hormiguero=ant’s nest, a place for busy work
  • Melocactus
  • Lava lila
  • Blue olivine

Friday, October 29, 2010

My RSA project mind/research mapping | Task 2

The brief I am working on is “Make something disappear”. The aim is to use design to eliminate waste, overproduction or excessive consumption. I started analyzing why it is important to deal with this issue and the current situation.

  • What, how and why do we waste?
  • Can we produce and consume making 0 waste?
  • How do we deal with the waste? Is it efficient? 




There is innovative technology and many existing products trying to deal with this problem so, why haven’t we seen drastic changes yet? The paper cup case caught my attention. It seems that there are re-usable cups in the market that can help cut the paper cup waste dramatically. Why this kind of product is not widely used if it can really help? Can it really help? Is it so good as it look? Considering the desk research done about the product, it seems quite good. In order to further answer these questions I now need to:

  • Contact re-usable cups manufacturing companies
  • Contact staff of the coffee shops
  • Enquire existing and potential consumers.  
  • Experience the product myself. 



Wednesday, October 20, 2010

2 interesting designers: Massimo Vignelli

Massimo Vignelli is a designer born in Italy and currently based in Vignelli Associates' New York office. 

He has worked in many different areas of design like interior design, graphic design, packaging design, product and furniture design. Vignelly is a firm practitioner of the modernist tradition and focuses on simplicity through the use of basic geometric forms in all of his work. Among his projects can be found the American Airlines’ visual identity and the New York subway map (1972). 

I admire the fact that he has worked in such a wide range of design areas and agree with the idea of communicate in a simple, clever way as the most effective one creating powerful, timeless graphics. I won’t label myself as a modernist or minimalistic designer thought.

More information can be found here:
http://www.vignelli.com 



Massimo Vignelly_Hankerchief Chair
Massimo Vignelli_New York Subway Map (1972)